Sodiq Tajudeen

About

I work with founders and ambitious teams to turn ideas into clear, useful, and beautifully crafted digital products. From early-stage concepts to evolving products, I help shape experiences that connect business goals with what people actually need. I’m Sodiq Tajudeen, a brand & product designer with 3+ years of experience working across AI, fintech, healthtech, SaaS, Web3, and education. I design at the intersection of strategy, user experience, and visual identity - creating products that are not only visually strong but also purposeful, intuitive, and built to grow. Over the years, I’ve had the opportunity to work with teams and companies, including Amigo.io, Luscent, Stormi Capital, All Access Fans, Bluevangas, HerSafeSpace, NPHCDA, Essex County Council, and Keeo AI. At All Access Fans, I led the redesign across web and mobile, helping transform the product experience as the platform scaled to 100,000+ users and ₦1.8B in revenue within its first year. My approach is simple: understand the problem, challenge assumptions, simplify complexity, and design experiences that make sense. I enjoy working closely with founders and teams, especially when a product is still taking shape, and good design can make a real difference. Beyond product design, I create brand identities that give products a distinct voice and help them stand out in crowded markets. I believe the product and the brand should feel like they belong to the same story. I’m constantly learning, experimenting, and exploring better ways to design digital experiences. Whether you’re building something from scratch, improving an existing product, or looking for a designer to help shape your next big idea, I’d love to hear from you. Have a product or idea you’d like to bring to life? Let’s talk. ttajusodiq@gmail.com · cal.com/wealth4us